AOL Latino tour

In order to increase the usage of Internet by Latinos in the US, AOL sponsored two simultaneous Cinetransformer units to tour the US.

Users were presented with a short video presentation, followed by a question and answer session with the AOL representatives. Users were then invited to use the computers outside to learn more about the AOL service offerings.

The Cinetransformer was converted into a high tech satellite and internet communications hub allowing for interactive communications both inside the unit for the online interactive presentation and outside the unit in a separate tent where users experienced the service first hand.