Latest Blogs
New Book Explains Why Experiential Marketing is Critical to a Brand’s Success
In “Brand Experiences: Building Connections in a Digitally Cluttered World,” Award-Winning Marketer Steve Randazzo Shares How Experiential Marketing Campaigns Have Helped Brands like Disney, the NBA, Campbell’s, Citgo, Dr. Pepper Snapple Group, Tractor Supply Company, and More Build and Maintain Brand Loyalty Today’s digital world has marketers fighting to break through the noise and sales teams struggling to bring some
Measuring Success for Experiential Marketing Isn’t Easy. How Agencies Are Tracking ROI – Adweek
Clearly, from immersive theater to pop-up shops, experiences are becoming more common. But are they strong enough to have an impact? Metrics for how they perform and whether they’re worth the cost are often still a bit of a mystery. But that’s beginning to change, as brands and the agencies attempt to prove that experiences—while expensive—can prove worthwhile. “Experiential companies
How Augmented Reality Makes Event Sponsorships More Successful
How Augmented Reality Makes Event Sponsorships More Successful Sponsoring events can bring massive benefits to your business. This includes raising brand awareness, enhancing your credibility in the market, generating positive press, reinforcing customer loyalty, and creating goodwill. It can also generate sales or leads, let you conduct research, and showcase new products or services. Two things are important though: you
Making Experiential Marketing and Sponsorships Work
Making Experiential Marketing And Sponsorships Work Whether you are an event organizer or are considering sponsoring an event, the combination of experiential marketing events and sponsorship can improve your business and make you money. That is a confident claim, but here is how you can maximize the return from your event by getting sponsors, and how you can get a
Cinemacon-2016
CinemaCon 2016 11 – 14 April 2016 · Caesars Palace · Las Vegas · Booth # 2001A Since taking its first step in 2011, CinemaCon has evolved and grown to become the largest and most important gathering for the worldwide motion picture theater industry. CinemaCon is truly a global event attracting attendees from more than 80 countries. Register to schedule
Using Cinetransformer at Film Festivals
Why You Should Use A Mobile Cinema For Your Next Film Festival? It’s now possible to make your film festival better and more exciting and find a new funding source, by using Cinetransformer. That might seem like a bold statement to make, but we have produced a number of similar events and have achieved considerable success. What exactly can Cinetransformer
Sponsorship Strategies
Helping Brands Improve Their ROI Through EffectiveSponsorship Strategies When you are organizing an event, creating sponsorship opportunities is just one of the things you have to worry about. You also have to put on the event and get people to attend. In terms of the sponsorship, you have to secure the sale. There is therefore a lot of pressure on
Augmented Reality Takes Your Offerings To Places
Undoubtedly, a sector of marketing where technology has surely made its presence felt and continues to prove its worth is augmented reality. While traditional marketing practices are on the gradual decline technology seems is proving to be an overwhelming influence on audiences worldwide. A Surefire Way to Success Over a period of time, marketing strategists have put their business acumen
Adding Value To Maximize The True Worth Of Your Partnerships
Marketing a business is indisputably one of the most unnerving tasks for any new entrepreneur. One important thing is to inaugurate a business, whereas the other thing is to sponsor it. So many businesses are created by passionate people that eventually collapse due to one reason that is a lack of sales. There are various ways of promoting a business.
What Is Mobile Marketing Automation?
eMarketer suggests that mobile-only internet users will increase from 32.1 million to 52.3 million between 2015 and 2021 mobile-only internet use has increased from 36.6 million users to 40.7 million users Traditional digital marketing is often targeted and designed for the stationary desktop user; as a result, it has limitations with mobile-only users. One key aspect, of course, is their geographic
With over 20 years of success, Cinetransformer is a unique, world-class experiential mobile events & marketing company and a designer/manufacturer of specialty and custom vehicles.
Our reach is global and our clients include many of the world’s most famous brands.